WWF
Making research investment work harder
Changing perceptions and driving behaviour: from pandas to climate change
Against drastic global challenges and ambitious intent, each one of us can make a difference if shown the way. To help ensure impact and change in the face of limited resources and time, WWF turned to us to do a deep dive of their existing research across all key stakeholder groups, in the light of their Five-Year Strategic Plan.
Mapping clear drivers of behaviour, we created a core set of questions to ensure consistency of insight and impact, developed strategic scorecards and key performance indicators for management.
Through training, best practice templates and guidelines we assured greater consistency, cost effectiveness and efficiencies for driving change... making essential investments (human, time, funds) go further, faster, working towards a future where both people and nature thrive.
