In the News
Harnessing reputation valuation with Ray Jordan
13 February 2025
Discover how award-winning global CCO Ray Jordan has harnessed reputation valuation to drive strategic priorities and deliver real impact.
Reputation is a key driver of market value. Echo Research’s reputation valuation service helps businesses assess their standing, identify key reputation drivers, and optimise communication strategies.
Reputation drivers: Factors like management quality, innovation, and community presence shape corporate perception.
- Data-driven strategy: Leveraging analytics ensures messaging aligns with business goals and market expectations.
- Continuous monitoring: Real-time insights help organisations adapt and enhance reputation over time.
By integrating analytics into communication planning, businesses can strengthen reputation and drive long-term success.
Read more about our reputation valuation service here.
Get in touch to find out more.
